Passendo's network is filled with high-quality, reliable content from premium publishers and marketers alike. Our overlying goal is to create a great user experience for readers around the world.


To do this, we’ve developed creative guidelines to help you understand what can (and cannot) be promoted in our network.


Passendo reserves the right to reject or block any content for any reason at our sole discretion, even after post-launch, if we feel that it compromises the safety or quality of the user experience. Also, both publishers and marketers can choose to block pages or sources that they don’t feel resonate with their brands.


Please find our guidelines for:



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